15 Oct THE ART WORLD ECOSYSTEM: ARTISTS, INSTITUTIONS AND THE MARKET
This senior-level seminar explores the intricate relationships between artists, institutions, and the global art market. Students will examine the dynamics of art production, distribution, exhibition, and commercialization. The course will integrate theoretical frameworks with practical insights, offering students a deep understanding of how contemporary art exists and thrives in the global art ecosystem.
ALIA AL-SENUSSI
He holds a degree in Philosophy and Master’s degrees in Communication, International Trade, and Digital Marketing. Before joining IE, he worked at Burson-Marsteller, the Peruvian Trade Commission in Spain, Gin Films, and creative agencies, developing communication and marketing strategies for organisations and brands including the European Commission, Mahou-San Miguel, and Heineken Spain.

Skills
• Question marketing decisions using ethical frameworks and real-world cases.
Schedule
Which dates?
08/feb/2026 – from 12.00 to 13.30
09/Feb/2026 – from 12.00 to 13.30
10/Feb/2026 – from 12.30 to 15.30
11/Feb/2026 from 10.00 to 13.00
DAY 5 TBD
DAY 6 TBD
What day?
DURING ONE WEEK
What time?
Depends on the day